You probably don't know Sydney's story - just like Ffansi Ffrogs, they exist because of a mother's experience with her daughter's Prom. We met Phyllis in Harrogate recently and she is such a lovely lady - she created Sydneys because of her struggle to find a dress for her plus size daughter's US prom.
Nina is a fabulous plus size model who works with Sydneys in the UK and she went above and beyond for us last season to find a girl a dress at the last minute - shipped within days from the US in good time for Prom.
When a brand care as much as we do about our girls you know they're a keeper!